Consumer packaged goods (CPG) companies are under intense margin and growth pressure as retail shifts toward omnichannel and eCommerce. The “digital shelf” – the online equivalent of in-store shelf placement – has become central to how consumers discover, compare, and purchase products. Retail shelf intelligence, powered by large-scale web scraping and advanced analytics, is now a core capability for CPG manufacturers that want to optimize pricing, assortment, promotion, availability, and brand visibility in real time.